Designing complex enterprise marketing, data, and AI-powered platforms.
16+ years designing B2B platforms across marketing technology, data ecosystems, and AI-driven systems. I turn high-complexity environments into scalable product experiences that drive confident decisions and measurable business impact.
Led Audience and AI Decisioning strategy that secured a $10M+ enterprise win, outcompeting Adobe, and improved UX NPS from 2 → 10.
AI DECISIONING
Impact:
• Launched Tealium’s first AI decisioning platform with scalable agent framework and governance lifecycle
• Advanced platform from AI-assisted workflows to fully intelligent decisioning infrastructure
• Contributed to $10M+ enterprise win with Crédit Agricole Group and strengthened AI positioning in enterprise sales